Key Takeaways

• Many conventional makeup products contain potentially toxic ingredients that can harm health and the environment when used over time.
• Safer, natural makeup alternatives avoid these concerning ingredients without sacrificing quality or performance.
• Transparent ingredient lists empower consumers to make informed choices about the makeup they use.

Introduction

Makeup can contain concerning ingredients like heavy metals, microplastics, and formaldehyde – things you certainly don’t want to be ingesting. But natural, non-toxic alternatives exist. This post explores the potential harms of conventional makeup and better options to protect your health and the environment.

The Problem with Common Makeup Ingredients

A number of chemicals commonly found in makeup should give consumers pause:

• Heavy metals like lead, mercury, arsenic, and aluminum can accumulate in the body over time with continued use.
• Preservatives like parabens and formaldehyde are linked to hormone disruption and irritation.
• Microplastics do not biodegrade and accumulate in waterways and the food chain.
• Solvents like ethanol dry out and irritate skin.

The Benefits of Choosing Natural Makeup

Natural makeup offers a solution by avoiding concerning ingredients altogether. Brands like Ruby’s Organics formulate products using:

• Minerals, plants, and other safe pigments for color.
• Natural preservatives like vitamin E and essential oils to preserve freshness.
• Plant-derived ingredients that nourish skin.
• Biodegradable materials free of microplastics.
• Non-toxic solvents like vegetable glycerin that don’t irritate.

The Power of Ingredient Transparency

Knowing exactly what goes into cosmetics allows consumers to make informed choices aligned with their values. Ruby’s Organics proudly publishes their full ingredients list, setting a new standard of transparency.

What to Do Next?

Try natural makeup for yourself! Visit [Ruby’s Organics website] to view ingredients lists and shop their selection of lipsticks, eyeshadows, and more.

Frequently Asked Questions

Does natural makeup work as well as conventional?

Yes! Thoughtful formulation allows natural brands to offer high-pigment, long-wearing makeup without toxic chemicals.

Is natural makeup more expensive?

Prices are similar to mid-range conventional makeup. And your health is worth investing in clean ingredients.

Where can I buy safe, natural makeup?

Online boutiques like Ruby’s Organics offer a wide selection. Some natural grocers also carry options.

Final Thoughts

Voting with your dollar is an empowering way to support natural beauty and avoid ingesting concerning ingredients found in many conventional makeups. Seek out brands that offer ingredient transparency and commit to non-toxic formulations. Your skin will thank you.